The model
Treat decisions differently based on reversibility. A two-way-door decision can be changed cheaply. A one-way-door decision becomes costly to reverse once made.
Apply it to commitments
Internal pricing ideas, draft scopes and tentative timelines are still reversible. Once communicated in a proposal or signed SOW, the same choices may become customer expectations or legal obligations.
Design consequence
The stronger the one-way-door characteristics, the more evidence and authority the decision should require before commitment.
What the model is not
It is not an excuse to slow every deal. Highly reversible, standard commitments should move quickly.
